Experience with Project Wonderful – Seller Shares Thoughts HandmadeMarketing.org’s article about Project Wonderful advertising, called “Online Advertising – Project Wonderful“, has received feedback from many handmade sellers.  Recently, one seller from Delaware told us her...

Free Exposure – When To Give Away Crafts When is giving away handmade crafts worth the cost and effort?  Steven Baugh, a successful entrepreneur based in Auckland, New Zealand, outlined his thoughts behind giving products away for free in his recent article “Discover the Often Hidden Benefits...

Build Local Connections – Leaflet or Flyer Distribution Leanne Woods, a crafter from the United Kingdom, sells a beautiful range of knitwear, homeware and gifts all handmade in Newtownards, Northern Ireland.  Her shop online is located at Folksy, a place to buy handmade things, and for makers...

Get Noticed – Promote Handmade Online Michele Gallagher, the Etsy seller behind the shop craftychick101, has tips for handmade sellers who want to be seen in the handmade community. “Shout it from the rooftops! If you want your shop to be visible in the vast sea of handmade products, you have...

Email Blast – Advertise to Family and Friends Recently opened shop online and stuck on how to advertise your new venture?  Megan Lewis, from Etsy shop Eiriel, recently told HandmadeMarketing.org her tip for advertising to those you know. “When you’re starting out, send an email around...

Local Press – Tell Your Story HandmadeMarketing.org reader Constance Vlahoulis, from the The Conn. Artists Studios and Co.,  has a valuable press tip for handmade sellers.  “Tell your story to help others!” Constance says.        

Google Adwords – Advertising Handmade with Google The handmade seller behind Etsy’s OnARoll and this informative blog, recently blogged about her experience with Etsy advertising.        

Online Tutorials – Increase Etsy Exposure Could publishing online tutorials be your key to ultimate online press exposure? Yael Falk, the handmade seller behind Etsy’s YooLa, was recently published in The Storque, Etsy’s online resource for sellers.  After this exposure, Yael contacted...

Etsy Advertising – Look To The Ad Directory Some find navigating how to advertise your handmade shop is more difficult than first thought.  When looking for free Etsy advertising, sellers find options are limited.  Instead, many turn to buying advertising on Project Wonderful to spread the word...

Giveaways – The Ins and Outs Giveaways are discussed often between handmade sellers.  Many times, the giveaways are held on a the blog of a shop owner or fan of handmade items.  Our team at HandmadeMarketing.org decided to ask handmade sellers what they think of giveaways.  We were surprised...