Tips from a Pro – Improve Your Shop SEO James Dillehay, from craftermarketer.com, shared his thoughts on how crafters can utilize SEO (search engine optimization) best practices to increase sales. James Dillehay is a professional craft artist and author of nine books. He has been interviewed...

Etsy SEO – Tools to Optimize When the Etsy’s SEO Guide was released in September of 2009, Etsy seller Amy Vander Vorste published her own SEO tips with tools to help sellers on her website.  Amy sells handmade at Etsy’s Avlor’s Imprints and has shared her marketing and business tips...

PageRank – SEO Practices Pay Off Have you ever wondered about “PageRank”?  With the buzz word flying around the online handmade community, HandmadeMarketing.org wanted to share the scoop with our readers.        

Commenting on Blogs – How to Effectively Increase Traffic HandmadeMarketing.org recently came across an article by Brian Clark, founder of Copyblogger and co-founder of DIY Themes, and creator of the innovative Thesis Theme for WordPress.   In the article, Clark answers a question that effects...

1000 Markets SEO – Improvements to SEO Increase Sales HandmadeMarketing.org reader Caryn Stockwell recently told us why she likes to sell handmade on 1000 Markets.  Caryn’s shop (Second Star Designs) has selling space online at 1000 Markets, Etsy.com, and ArtFire.        

Reference Worthy Content – Gain Street Cred Online When talking about valuable SEO practices, “reference worthy content” is a phrase you’ll hear a lot.  But what is reference worthy content? When writing reference worthy content, bloggers are aiming to build content that is...

All In One SEO – Optimize Your WordPress Blog The web design team at HandmadeMarketing.org is a big fan of the “All In One SEO” plug-in for WordPress. All in One SEO is one of the most popular plug-ins for WordPress.  The plug-in does a bit of everything for a WordPress user.  Many...

Blogging Tips – HiP Blog Challenge (Part 3) HandmadeMarketing.org reader Tara Gentile, from Handmade In PA, is back bringing with her the third installment of her “HiP Blog Challenge” post number three.  To review her previous posts, check out Tara’s tips to write a mission statement...

Google Analytics  – Compare Your Etsy Shop (Part 3) Over the past few weeks, Petronella Luiting, from the Etsy shop Kraplap and blog, has shared an experiment she conducted to take a close look at the Google Analytics numbers from 21 Etsy shops to find trends.  Petronella asked her Etsy Team,...

Anchor Text – Optimize Links to Your Site Although Internet users may not be able to define anchor text, they come across anchor text time and time again each day on the Internet.  “Anchor Text” is the visible hyperlinked text on a web page.  In plain English, in the sentence below,...