Out To The Movies – Movie Theater Advertising

Looking for a unique way to advertise your Etsy.com shop? HandmadeMarketing.org reader Nicole, from Etsy shop Cranberry Crafts, says all you need to do is take your shop to the movies!

“Traffic is of the major concerns for any new or seasoned Etsy seller,” Nicole tells us.  “Page impressions turn into clicks that become sales in some cases. As an Etsy seller and craft artist, you will constantly be dependent on the main Etsy.com website for traffic and exposure. That is unless you have invested time, money or friendly connections to promote your store to a wider audience.“

And if you don’t have those resources to promote your Etsy store to increase sales?

Nicole has a great idea!  “That is where movie theater advertising has benefits that Esty sellers can use to their advantage,” Nicole says.  “Hollywood studios have basically done most of the work related to getting people to show up. They air commercials on television every five to ten minutes and get celebrities to make guest appearances, building interest in their product. This brings thousands of people to movie theaters each week. That can equal out to many sales, fans and repeat customers for Etsy sellers. Advertising at movie theaters is not as difficult or expensive as it appears to be for many artists. “

Don’t think you have a way to get your Etsy shop advertised in a local movie theater?  Nicole’s tips may surprise you!  “I have found advertising opportunities at $50 and even lower. You can promote your Etsy shop for an entire month at some movie theaters for less than it costs to buy a pair of Ralph Lauren jeans. The advantage is that you don’t have to go looking for people because major Studios and stars like Tom Cruise and Jennifer Aniston brought them. The audience is already there. All you have to do is show up!”

Wonderful Etsy shop advertising idea Nicole!

Do you have advertising ideas that are unique?  Where have you had Etsy success through advertising in your local community?

Join HandmadeMarketing.org by suggesting an advertising idea that has worked for you.  If our editors like your idea, we will feature your tip and cite you as the source.